Born from the same philosophy as skincare, Kevin Murphy products are weightlessly designed to deliver performance, strength and longevity.

When searching the world for ingredients, Kevin Murphy looked for companies that use micro cultivation, organic growing practices, or ecologically sound wild harvesting techniques to ensure the Kevin Murphy range is of the very highest natural quality.


It's a hair fact - sleek, smooth-looking locks look ultra-polished, not to mention healthy. Achieving those smooth, lustrous locks with serums, gels, conditioning treatments and straighteners can be high maintenance and time intensive and then there’s product build up and hair fry to consider.

If you are time-poor but lust after smooth, luscious-looking locks that are low on maintenance but high on manageability, we have the solution for streamlining your beauty routine as well as your look.

Smoothe is NOT a straightening treatment and, unlike other straightening services, does not restructure the hair. As a result, hair looks more natural with enhanced body, movement and manageability. Smoothe will noticeably improve hair health and provide long-term conditioning, protection and lustrous shine.

Olaplex - The ingredient that changed it all

Known as the "invention," the bis-amino ingredient allowed professionals to reach new heights in color & care. Hair wasn't just healthier; it took on a completely different quality - blondes were brighter, brunettes more radiant, and redheads more vibrant. 

The future of OLAPLEX innovation

Today Olaplex is one of the largest independent hair care brands in the world with over 100 worldwide patents. Through a grassroots approach, the brand quickly became a global sensation, paving the way for a completely new category of haircare called "bond-building."

ghd - salon finish in half the time

The ghd platinum styler gives you the perfect finish using our patented tri-zone technology that maintains a safer-for-hair heat from root to tip, reducing hair breakage by over 50%* and increasing shine by 20%**. So now your hair can be stylish and healthy - all in one stroke.

Developed by ghd scientists each ghd curve wand and tong features our patented tri-zone technology, delivering the otimum safter-for-hair heat, that is designed to lock in your curls from day to night. ghd curve offers a range of styling tools for all hair types and lengths, to create stunning, healthy looking curls that really last.

If you are looking for a salon finish in half the time*, the ghd helios is your perfect styling partner. With its professional strength motor and high-pressure airflow, the ghd helios dries hair faster than conventional hairdryers. Plus, add a ghd diffuser or nozzle, to the ghd helios, to help you create smooth and straight or textured and wavy hairstyles.

Healthier, happier hair with style.